06 Jan Happy New Year from Sun King!
It’s been another exciting and fun-filled year around the brewery and water to take a minute to express our sincere gratitude to all of you who continue to support our efforts, enjoy our beer, and share it with friends and family!
It is likely that you have seen or heard something recently about some challenging issues that Sun King is facing. We recently made the difficult decision to cut ties with our distribution partners because at our current, maximum legal rate of production, we will be unable to sustain the business in our home market throughout 2015. Producing more than 30,000 barrels (Each barrel is approximately 2 kegs. 30,000 barrels is equal to 60,000 kegs) - a limit set forth by state law – would have dire consequences to our business. Exceeding the limit would eliminate Sun King’s ability to operate our Tasting Room and distribute our beer close to home. Both of these are part of our DNA and paramount to our success as a small, homegrown brewery.
Our goal is to continue to grow as demand dictates, create more Indiana jobs and make the best beer possible, while selling it in Indiana. We hope that you will support our efforts by contacting your state representatives in the Indiana House and Senate so that we can work together to update Indiana’s brewing laws and again partner with distributors and share our Fresh•Local•Beer throughout Indiana.
We are hopeful that Indiana laws will be updated to increase the current limit and allow us to produce and distribute more beer in Indiana. The Brewers of Indiana Guild will be lobbying for this increase at the next legislative session and this change will help not only Sun King, but 3 Floyds, Upland, and eventually many other Indiana breweries as local craft beer sales continue to grow throughout Indiana. If we are successful then we can increase our production capacity and once again provide beer to consumers throughout Indiana. Until then, we’ll continue to deal with the challenges created by the 30,000-barrel limit.
If you are curious about our progress on our Fishers location, we are still in the planning phases and have found that building something of this scale from the ground up is arduous, time consuming, and costly. We continue to revise and refine our plans in hopes of getting our additional location up and running in 2015. We will continue to keep you posted as things develop and we look forward to sharing our vision and a beer with you.
Cheers!
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