For Immediate Release:
Indianapolis, IN – Indiana On Tap, LLC (www.IndianaOnTap.com) is excited to announce the upcoming launch of their highly anticipated online apparel and merchandise store.
The store will launch with 3 of Indiana On Tap’s most popular designs, with many new designs expected to be unveiled soon.
“While we never originally intended to open a craft beer online apparel and merchandise store, we simply couldn’t ignore the demand and the requests any longer,” noted Justin Knepp, Indiana On Tap Founder and President.
“We’ve had several of our original apparel designs for sale at craft beer events all over the state and we sold out at nearly every event. We were always asked when our designs could be available and purchased online. I’m excited to announce that day is finally about to arrive,” added Knepp.
The store will launch with over 20 shirt styles for their first 3 designs—with over half of the shirts available in women’s styles/women’s cuts.
As per the shirts they’ve sold at festivals, the quality of the apparel itself will be top of the line.
“Many of our customers have always loved the softness and texture of the craft beer shirts as much as the designs themselves, noted Joel Bozman, Indiana On Tap Managing Partner. “We’ll never offer sub-par quality when it comes to our apparel items.”
While the store will open with apparel-only items, merchandise items will be available soon—including everything from mobile phone cases to coffee mugs. However, the focus is expected to remain on what customers and craft beer fans love the most, which are the shirts.
“At the end of the day, it’s all about what these shirt designs represent,” concluded Knepp. “People who purchase and wear these shirts are people who want to share their love and support of both the Indiana craft beer community and the national craft beer community—and thanks to the fulfillment strategy, processes, and team we’ve put in place, we’ll soon be able to give customers a LOT of different options to express that love and support.”
Nearly all shirts will be available for a limited-time sale price of just $19.99 when the store launches.
Indianapolis, IN – Indiana On Tap, LLC (www.IndianaOnTap.com) is excited to announce the upcoming launch of their highly anticipated online apparel and merchandise store.
The store will launch with 3 of Indiana On Tap’s most popular designs, with many new designs expected to be unveiled soon.
“While we never originally intended to open a craft beer online apparel and merchandise store, we simply couldn’t ignore the demand and the requests any longer,” noted Justin Knepp, Indiana On Tap Founder and President.
“We’ve had several of our original apparel designs for sale at craft beer events all over the state and we sold out at nearly every event. We were always asked when our designs could be available and purchased online. I’m excited to announce that day is finally about to arrive,” added Knepp.
The store will launch with over 20 shirt styles for their first 3 designs—with over half of the shirts available in women’s styles/women’s cuts.
As per the shirts they’ve sold at festivals, the quality of the apparel itself will be top of the line.
“Many of our customers have always loved the softness and texture of the craft beer shirts as much as the designs themselves, noted Joel Bozman, Indiana On Tap Managing Partner. “We’ll never offer sub-par quality when it comes to our apparel items.”
While the store will open with apparel-only items, merchandise items will be available soon—including everything from mobile phone cases to coffee mugs. However, the focus is expected to remain on what customers and craft beer fans love the most, which are the shirts.
“At the end of the day, it’s all about what these shirt designs represent,” concluded Knepp. “People who purchase and wear these shirts are people who want to share their love and support of both the Indiana craft beer community and the national craft beer community—and thanks to the fulfillment strategy, processes, and team we’ve put in place, we’ll soon be able to give customers a LOT of different options to express that love and support.”
Nearly all shirts will be available for a limited-time sale price of just $19.99 when the store launches.

