Girls Pint Out Taps An Underserved Market In NWI

Girls Pint Out Taps An Underserved Market In NWI

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By Mark Loehrke of NWI Times

As societal cul-de-sacs go, the craft beer scene is matched in general male centricity—whether real or perceived—by perhaps only groups for Game of Thrones devotees or facial hair enthusiasts (with not insignificant intersection between those Venn diagrams, to be sure). But such gender imbalance may be tipping from glass-half-empty to glass-half-full in Northwest Indiana thanks to the efforts—not to mention the healthy passion for interesting new beers—of Jennifer Novotney, Brooke Elzinga and Amy Wainwright.

Seeing a cultural landscape devoid of any worthwhile opportunities for women to meaningfully participate in the exploding craft beer phenomenon, the three thirtysomething coworkers and longtime area residents decided to create their own opportunity. After attending an event hosted by the Indianapolis-based, beer-focused social network Girls Pint Out on a business trip together and meeting the head of the organization Amanda Wishin, they decided in the fall of 2014 that Northwest Indiana would be a perfect place to add to GPO’s collection of more than 70 chapters in 33 states.

“When we took a look at the Northwest Indiana region we discovered breweries we’d never heard of, as well as many more that were popping up left and right,” Novotney recalls. “So the NWI chapter of Girls Pint Out seemed like a natural step, and we couldn’t be more excited with how fast we’ve grown since the fall!” … CLICK HERE TO READ THE FULL STORY AT NWI TIMES



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